Database Rental: Or How to Get Your Ideal Customer in a Short Time

In the world of digital marketing, database rental has become an essential tool to reach a target audience quickly and effectively. With CoRegistros’ personal database, companies can direct their campaigns to the most qualified and segmented leads, thus guaranteeing a fast return on investment (ROI).

In our DB Rental service, we apply Machine Learning algorithms along with advanced cleaning and optimization criteria to analyze large volumes of data and identify key patterns. This ensures accurate and segmented information, allowing you to reach your target audience quickly and effectively.

Next, we will explore the different services and advantages offered by database rental, highlighting the most effective techniques for the success of your campaigns.

Cold Telemarketing Lists.

Telemarketing cold lists are databases of end consumers that contain contact information of potential customers who have not yet shown interest in your products or services. These lists are ideal for initiating a first contact, offering a product or service that may be of interest to them.

Advantages

Breadth of Scope

By using a cold list, you can reach a wide audience, including people who don't yet know your brand.

Volume and Immediacy

These lists allow you to quickly contact leads that meet your Buyer Persona and launch mass campaigns.

Resource Optimization

By segmenting the list by socio-demographic criteria and knowing the income, employment, housing, birth or vehicle rates in the area, it allows you to narrow it down further.

SMS Campaigns

SMS campaigns use verified phone numbers to send direct text messages to customers. It is a fast and effective way to communicate promotions, reminders or any kind of important information.

Advantages

High Open Rate

Text messages have a 98% open rate, much higher than emails.

Immediacy

Messages are delivered almost instantly, which is ideal for urgent promotions or temporary messages.

Customization

Messages can be personalized to include the recipient's name and other details, which increases the response rate.

Postal Marketing Campaigns

Postal marketing involves sending printed material such as brochures, catalogs or letters to customers’ physical addresses. It is a technique that, although traditional, is still effective for certain market segments.

Advantages

Tangibility

Unlike e-mails or SMS, printed material can be touched and saved, which increases its impact.

Less Saturation

Nowadays, people receive fewer physical mailings than electronic mailings, which can make your message stand out more.

Credibility

A physical message can be perceived as more serious or trustworthy, which is ideal for certain types of products or services.

Advantages of Database Rental

Customization

Precise Segmentation

By renting a database, you get up-to-date information that allows you to segment your customers according to different criteria such as age, geographic location or by employment, income or birth rates in the area. This ensures that your campaigns reach the right people at the right time.

Better Efficiency

A campaña directed to a well-segmented audience tends to have greater possibilities of existence, increasing theconversion rateand the return on investment.

Flexibility

Adjustment to Needs

With temporary data leasing, you can rent only the information you need for a specific campaign, without the need to make a long-term commitment. This allows for a more efficient use of your marketing budget.

Scalability

You can increase or decrease the size of your rented database according to the needs of your campaign, giving you the flexibility to adapt your strategies in real time.

Measurable Results

Real Time Analysis

The renting of databases allows you to measure the results of your campaigns in real time. You can quickly identify which segments are performing best and adjust your efforts accordingly.

Continuous Optimization

By having access to measurable data, you can optimize your campaigns on the fly, ensuring a more efficient use of resources.

Success Stories in Databases Rental.

Our lead rental campaigns have proven to be a resounding success for clients in a variety of industries. With more than 500 cold list campaigns conducted, especially in the telemarketing field, we have supported companies such as Naturgy and Global del Libro. These campaigns have used tens of thousands of qualified leads, all of them managed in strict compliance with the LOPD and obtained with express consent. Our database rental service guarantees effective results and an updated database, ideal for maximizing the impact of your telemarketing campaigns.

Global del Libro has been issuing consented calls with listings from our database since 2022. In their case, these campaigns are very limited to geographic areas and ages to reach their target audience.

The energy company Naturgy made a bet on legal telemarketing bases. Since then, it has consumed more than 2 million records in various campaigns throughout Spain, with notable success.